Over time....melodies have been programmed into your mind and they subconsciously help you remember those businesses.
Think of how many TV ads there are where you can remember the funny stuff that happens,
but you can’t remember what business they’re advertising. Happens all the time. But if you hear the Jingle, you will remember that business everytime. I’m not saying some visual ads aren’t great, I’m just saying that good Jingles make them better. People can remember the actor and the actors voice in a TV ad, but they can’t always remember the business they’re advertising.
Think of all the time you spend driving in your car with the radio on, or have it tuned in to the local station at work. You listen to a song, but when the ad guy starts talking you tune it out of your mind or you change the channel. Your mind is looking for the song. The melody. And if it's not there, chances are pretty good your not going to listen to the ad either. The Music is what makes you tune in....
As a business person you want "potential customers" to listen to what you are selling, but if they tune you out, your money for that ad has been wasted....
I’m not saying I’m some genious songwriter, but I have written over 400 songs and 130 plus jingles. My original music sells Worldwide. I’ve played Popular, rock and country and folk music for 37 years with the calendar of Jimmy Dee and The Fabulous Destinations, Tim/Anthony and The Anamals , Blubird and The Heat steadily booked full every bit of the way.
It’s simply about experience. And having a knack for what the people want to here. You will be the only one using that ad. This is not some "hack and chop shop"! ... (and then sell it 15 times across the country.) Everything I do is specifically tailored to your business....
If your ad ain’t working, your wasting your money.
If you want to make your advertising work. Give me a call……… It will cost you pennies an ad……….Jingle packages start at $700.00 and go up depending on your needs. The average 30sec. jingle package goes for $1100.00 Email or Call for a quote....tone@tonegroup.com or 785-365-0780...